AI tools · Image generation
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Generate images with the words spelled right
Ideogram turns a plain-language prompt into an image and can render the exact phrase you put in quotation marks, then lets you edit the result in layers.
Free weekly credits for Google, Apple, or Microsoft sign-ins. Plus is $20/month or $15/month billed yearly.
What you can do
Quoted words come out as written
Anything inside quotation marks is rendered as text, so a poster title or a product name can be part of the image from the first pass.
Text becomes editable layers
Studio can turn lettering in a generated image into text layers you can restyle and move, so a typo does not mean starting over.
Logos with transparent backgrounds
Transparent models and background removal give you a PNG you can drop onto a page, a slide, or a product mockup without extra cleanup.
Hundreds of prompts in one run
On Pro, batch generation reads up to 500 prompts from one spreadsheet and returns the images as a single zip download.
How it works
- 01
Write the prompt with the words in quotes
Describe the scene, put the exact phrase in quotation marks near the start, and say where it should sit, such as across the top of a poster.
- 02
Pick a model and generate
Leave the model on Auto or choose one, including partner models. The button shows the credit cost before you run it. Read every word in the result.
- 03
Edit in Studio and download
Change part of the image, add or restyle text layers, remove a background, or upscale, then download the file type and size you need.
Who it’s for
Ideogram suits people who need the words to be part of the picture: posters, social graphics, product labels, logos, and thumbnails. Marketers, small shop owners, and designers can get a first version with the headline already in place, then adjust it in the built-in editor. If your images rarely include text, a general image tool may serve you just as well.
Choose how many priority credits you need
A free account gets a small weekly credit allowance. Paid plans add monthly priority credits, private generation, and a slower queue you can keep using after the credits run out.
Free
$0
USD
Try the image models on a weekly allowance.
- Weekly free credits for Google, Apple, or Microsoft sign-ins
- 1 generation running or queued at a time
Free images are public. Email and password sign-ups get no free credits.
Plus
$20/month
USD
Or $15/month, billed annually. $180 USD charged upfront each year.
For regular image work that should stay private.
- 2,400 priority credits each month
- Unlimited slow-queue generations on Ideogram models
- Private generation
- Up to 8 generations running or queued
Pro
$60/month
USD
Or $42/month, billed annually. $504 USD charged upfront each year.
For batch work from a spreadsheet and the largest individual queue.
- 7,500 priority credits each month
- Batch generation
- Quality export
- Up to 32 generations running or queued
Credits, top-ups, and teams
Monthly plan credits reset on each renewal and do not roll over. Yearly plans still receive credits month by month.
- Extra credits cost one US cent each. They are spent after plan credits, and they expire 365 days after purchase.
- Reference-image generations, image edits, custom models, and partner models still need credits when you are in the slow queue.
- Team is $30 per user per month, or $20 billed annually, with a two-user minimum and 3,600 credits per user.
- Ideogram does not offer refunds, discounts, or free trials on subscriptions. Prices exclude tax.
Prices and credit costs may change. Confirm currency, tax, and the billing cycle on Ideogram before you buy.
Questions
What is Ideogram?
Ideogram is an image and video generator with a web app, an iOS app, and an API. You describe what you want in plain language, pick a model, and then edit the result in Studio, its layer-based editor. It is often chosen for images that need readable text.
How do I get the words to come out right?
Put the exact words in quotation marks, mention them early in the prompt, and say where they appear. Short phrases work best, and a simple scene leaves more room for clean lettering. You cannot pick a font by name, so describe the weight and style instead.
Is Ideogram free?
Free accounts that sign in with Google, Apple, or Microsoft get weekly credits. Ideogram's docs list 30 a week, and the pricing page says the amount can vary. Email sign-ups get none. Everything made on the free plan is public.
What do Plus and Pro cost?
Plus is $20/month, or $15/month billed yearly at $180, with 2,400 priority credits each month. Pro is $60/month, or $42/month billed yearly at $504, with 7,500 credits and batch generation. Prices exclude tax. Confirm the current figures on Ideogram before you choose a cycle.
What happens when my credits run out?
On Plus, Pro, and Team you can keep using Ideogram models in a slower queue with no limit. Reference-image generations, edits, custom models, and partner models still need credits. Extra credits cost one US cent each and expire 365 days after you buy them.
Can I use the images commercially?
Ideogram says it does not claim ownership of the images you generate and that you may use them for any purpose, including commercial use. Read the current Terms of Service before you publish client or paid work, and check that the words in the image are correct.
Can I get a refund or a free trial?
Ideogram does not offer refunds, discounts, or free trials on subscriptions. You can cancel at any time and keep your plan benefits until the end of the period you paid for. Double-check monthly versus yearly billing at checkout, since yearly Plus charges $180 at once.
See whether the lettering holds up
Quote the phrase you need, generate a few versions, and fix anything off in Studio before you download.
Free weekly credits on eligible sign-ins. Paid plans add priority credits and private generation.